Tecktonic & Sons

TECKTONIC AND SONS

memphis element png 1.png

WHAT WE DID:
#FacebookAds
#ChatbotMarketing

memphis element png 2.png

the client.

Tecktonic & Sons is a property developer in Sarawak with over 15 commercial and residential projects across the state, including GalaCity and Aiman Mall in Kota Samarahan.

 

Since 2020, Tecktonic & Sons has consistently collaborated with SOL Digital to accomplish a series of online campaigns to further promote their brand awareness and social media engagement.

Tecktonic & Sons Toorak Park Building

the outcome.

Using a customized chatbot, interested individuals were guided through an immersive journey regarding their inquiries about Tecktonic & Sons' properties.

 

Through chatbot marketing, Tecktonic & Sons successfully closed 2 buyers worth more than RM500,000 each in just a span of 2 months. 

 

Additionally, from a RM150 ad budget, Facebook ads for one of their luxury apartments attracted more than 50 people for a weekend show unit viewing. Without the use of other traditional advertising methods, they managed to close 7 property bookings worth more than RM650,000 each.

Reach

Attracted >50 people showroom in one weekend with a RM150 ad budget

Sales

Sold 7 properties worth

>RM650,000 each

memphis element png 1.png
memphis element png 2.png
Tecktonic & Sons Instagram Page
iphine mockup png.png

the challenge.

In 2020, the Malaysian government imposed the Movement Control Order (MCO) to combat the worldwide pandemic COVID-19.

 

Tecktonic & Sons struggled with getting sales online due to the existing restrictions implemented and faced a decrease of public engagement.

 

our approach.

To reach a broad spectrum of the target audience, a full-funnel ad approach was developed to lead people through the consumer journey seamlessly.

 

Through utilizing Facebook ads to carry out the multi-phase strategy, Tecktonic & Sons was able to connect with different audiences for the best results.

Funnel Ad

Developed a full-funnel ad approach to generate leads

Chatbot

Built a customized property chatbot to introduce projects, locations, floor plans and ultimately qualified leads online

Instant Experience Ad

Collection Ad

Chatbot Messenger

What Clients Say

Perdana Delite

Nigel Ha

Great, enthusiastic and reliable team! Very capable in producing attractive and relevant content.

Google Five Star